Author Guidelines

Aims and Scope

EJES is an open-access, peer-reviewed journal dedicated to recent research and studies in the field. EJES welcomes and acknowledges recent, high-quality theoretical and empirical original research papers, case studies, review articles, literature reviews, book reviews, conceptual frameworks, analytical and simulation models, and technical notes from researchers, academicians, professional and practitioners from all over the World.

As society advances, the techniques of marketing also change with complex economic situations. EJES aims to be a broad range of multidisciplinary platform in marketing and economics and related fields with all aspects of theory and practice, where researchers and scientists share their findings with the audience worldwide.

The topics for EJES cover but are not limited to the following.

  • Economics
    • industrial organization
    • international economics
    • labor economics
    • finance
    • money and banking
  • Marketing and Economics
    • theory
    • econometrics
    • statistical methods
    • labors of marketing actors
    • service practices
  • Business-to-Business and Network Marketing
    • emerging areas
    • global context
    • consumer preferences
    • decision-making
    • pricing
    • promotion
    • targeting
    • product design
    • communication channels
  • Marketing Theory
    • key issues
    • emerging topics
    • contributions from other fields
    • psychology
  • The Management of Marketing
    • current concepts
    • legislations
    • challenges
  • Consumption and consumer practice
    • consumer reactions
    • actors in marketing
    • light and dark sides
  • Interconnections between Marketing and Society
    • influence on society
    • ecological impacts
    • resource limitations
    • ethics
  1. Paper Improvement

The author double-checks the manuscript in terms of:

  • Technical correctness
  • Novelty/originality
  • Reference to prior work
  • Quality of experimental results (if any)
  • Organization and clarity
  • Importance to the field 


The author checks whether 

  • the nature and scope of the paper are clearly stated in the abstract. 


The author checks whether the introduction:

  • provides relevant background information;
  • indicates the scope and direction of the paper;
  • provides a context for the main issue;
  • indicates the focus of the paper;
  • the objectives are mentioned clearly, along with the significance of the study for the relevant audiences. 

Review of literature and Theoretical Framework

The author checks whether:

  • the existing literature covers all relevant aspects of the study;
  • the context of the topic or problem is established clearly in the literature review or historical background. 

Research design and methods

The author checks whether:

  • the methodology is clear and supported by literature;
  • the method used is appropriate to the objective of the study;
  • the methodology is reliable for the interpretation of findings;
  • the reason for choosing the methodology is mentioned.

Data collection 

The author checks whether:

  • the data is collected with the proper instrument. 

Discussion, Findings, and interpretation

The author cheeks whether:

  • the findings are interpreted in the light of the literature;
  • the terms are clear for the general audience and reader;
  • language of the paper is simple, cohesive, and free of jargon.


The author checks whether:

  • the literature is based on various studies;
  • the literature is integrated within the body of the paper;
  • the literature is cited correctly according to APA style;
  • enough references are cited for the study.

Excessive self-citations seemingly forced efforts among some authors for citations, and unnecessary references not mentioned within the body text are considered inappropriate and unacceptable.

  1. Paper Guidelines 

The author checks whether:

  • the paper is written according to the journal guideline;
  • all headings and subheadings are numbered correctly;
  • tables and figures are proper and provided with good image quality;
  • The length should not exceed 6000 words
  1. Submission

The author should submit the manuscript as a Word document via the online form at the link below.

 If the authors face difficulties submitting via the online form, they can send the manuscript as an attachment via email to [email protected].

  1. APC (Article Processing and Publishing Fee)

The journal charges a fee of €220 for processing and publishing the article.

Authors can pay the fee using one of the three methods provided on the invoice.

The editors may allow late submissions with an additional fee of €60.

  1. Open Access

The journal follows the open access policy of CC BY NC under Creative Commons attribution license v 4.0 (

According to this license, the content is free to download, distribute and adapt for noncommercial uses, provided appropriate attributions are made to the original article and its contributors.

  1. Paper format  


Title: The abstract's title should be 12-point Cambria and bold.

Author name: For each author, write the full name, affiliation, and email in Cambria 11.

Body: The abstract should be in Cambria font, 11 points, not bold, not italic, single space, between 150 to 250 words long as one paragraph, and fully justified.


5-10 words lower case, comma separated (not "Key words" but "Keywords")

Abstract language


Full Paper 

Font Size and Type: 10-pt. Cambria

Line Spacing: Single space throughout the paper, including the title page, abstract, document body, references, appendixes, footnotes, tables, and figures.

Spacing after Punctuation: Space once after commas, colons, and semicolons within sentences. Insert one space after punctuation marks that end sentences.

Alignment: Justified

Paragraph Spacing: 0 pt before and 6 pt after.

Order of Pages: Title Page, Abstract, Body (Introduction, Literature Review, Methodology, Discussion, Analysis, Conclusions, etc.), References, Footnotes, and Appendixes are placed after the references.

Tables & Figures are placed within the body of the text with good image quality and in line with the text (not text on both sides of the image).

Total Length

Maximum 6000 words.


According to the APA (American Psychological Association) Referencing System.


Full paper should be submitted in Microsoft Word format (.doc, .docx). Pdf not accepted



  1. Review Procedure

The review procedure is given by the guideline on the journal website.

  1. Deadlines

The journal publishes three issues per year.

  • Publishing Dates

    • Issue 1: April 15
    • Issue 2: August 15
    • Issue 3: December 15

  • Submission Deadlines

    • Submissions for each issue are due one month prior to the publishing date.

Journal Manager