Negotiation Processes as Success Factors in Supply Chain Transactions. European Journal of Marketing and Economics, [S. l.], v. 6, n. 3, p. 31–43, 2023. DOI: 10.26417/1eg0pc23. Disponível em: https://revistia.com/index.php/ejme/article/view/3472. Acesso em: 12 may. 2026.