Business Strategies Based on Large Sets of Data and Interaction: Business Intelligence. European Journal of Marketing and Economics, [S. l.], v. 7, n. 2, p. 139–155, 2024. DOI: 10.26417/dsgazt87. Disponível em: https://revistia.com/index.php/ejme/article/view/3569. Acesso em: 27 jun. 2026.